(Truckee, Calif. February 19, 2018) -- On March 18, 2018, Tahoe's own homegrown brand, Arcade, will host the 4th Annual Mothership Classic on the Squaw's infamous chairlift, KT22, also known as “The Mothership,” at Squaw Valley | Alpine Meadows. The Mothership Classic is a pledge-driven event benefiting Truckee-based High Fives Non-Profit Foundation. This event is presented in conjunction with partners Coors and One Toyota of Oakland.
Embracing the mantra of a “First to Last Chair Fundraiser,” participants will spend the day lapping KT22 as many times as possible with friends wearing skinny skis, retro snowboards, and other throwback gear.
$75,000 is the goal to raise at this year’s event. With participation from dedicated annual fundraisers, a $25,000 personal matching donation from the CEO of Microlumen, $5,000 matching donations from SNOCRU (the official app for tracking laps) and One Toyota of Oakland and $2,500 matches from K2 Sports and DBI / Coors Light, the goal is certainly attainable. Participants are encouraged to reach out to family and friends prior to the event for pledges.
“We started this event as a way for everyone to do something positive while spending a day on the hill,” said Tristan Queen, Co-Founder of Arcade Belt Co. “Friends sponsoring friends for 25 cents a lap is really what this event was founded on, the original recipe was pretty simple and we haven’t changed it much over the years. Helping others who have suffered life-altering injuries by spending a full day on KT chasing your friends around is about as good as it gets.”
“Spending time in the mountains with our friends is exactly why we all live here”, said Roy Tuscany, Founder of the High Fives Foundation. “It’s a huge honor being able to be part of an event that truly celebrates Tahoe and Squaw in its best form.”
The High Fives Foundation is the non-profit beneficiary of the Mothership Classic. Interested participants can sign up now to begin collecting pledges. We encourage everyone to support their fundraising efforts via email, social media and word of mouth.
• Register here: http://bit.ly/mothership-classic
• Get more info here: mothershipclassic.com
• Date: March 18, 2018 – registration starts at 8am, Wildflour Baking Co., Olympic House, Squaw Valley Ski Resort.
• Time: 9am – 4pm – First to last chair
• Where: KT22 at Squaw Valley Ski Resort
• Cost: FREE to participate. Fundraising beforehand is encouraged